American entrepreneur Jesseca Dupart is a powerhouse, and it’s not just because of her many successful business ventures. Yes, as a beauty mogul, her Kaleidoscope Hair Products make her millions in her sleep but she’s also an Instagram star and more importantly a role model to young black girls.
Jessica Dupart, who goes by the handle DarealBBJudy on Instagram, is the CEO of Kaleidoscope Hair which specialises in hair products.She is a self-proclaimed self-made millionaire who’s also the author of “When The Miracle Drops.”
Jesseca Dupart started Kaleidoscope as a simple hair salon in the northeastern section of New Orleans, called Little Woods, back in 2012, when she was 30 years old.
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Back then Kaleidoscope was a rapidly growing brand in the African American beauty market. Salons and beauty supply stores in every state, as well as Canada, the Caribbean, and the UK, sold its products.
All of that was driven by Dupart’s relentless marketing on social media, particularly Instagram, where her handle @DArealBBJUDY was about to gain its millionth follower.
For New Orleans entrepreneur Jesseca Dupart, social media isn’t just a tool for building her business – it’s a platform for inspiring other black women to do the same.
In 2020, Kaleidoscope’s growth exploded, with sales going from $100,000 a month at the start of the year, to $1 million by the end of March.
Jesseca is also a budding celebrity herself, whose influence extends far beyond New Orleans, the beauty industry, and hip hop culture. She is a successful black female entrepreneur, telling other young black women just like her that they too can beentrepreneurs. The Louisiana native is poised to become the next real estate mogul.
She recently bought a massive estate in Atlanta.
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