Manchester City extends partnership with PZ Cussons’ soap brand, Premier Cool to be the Club’s Official Personal Care Partner
Manchester City has extended its partnership with PZ Cussons’ soap brand, Premier Cool to be the Club’s Official Personal Care Partner in Nigeria. The announcement was made at an event in Nigeria during the Club’s global trophy tour.
Through this partnership, Premier Cool has released City-branded personal care products in Nigeria, as well as digital and on-pack promotions to engage with fans and consumers. Premier Cool has also hosted football training sessions across Nigeria, hosted by City coaches and using the Club’s football methodologies.
Premier Cool was launched in Nigeria in 2010 and has recently been relaunched to the market.
Senior vice president of partnerships for City Football Group, Damian Willoughby, commented, “Nigeria is an exciting market for Manchester City – the passion for football is huge and City’s fanbase is growing rapidly. This partnership with PZ Cussons is bringing City right into people’s homes and we are excited to further grow our presence in Nigeria alongside the Premier Cool brand.”
Brand and Activation Manager, Premier, Eniola Ogunlade, said: “After working seamlessly together for the past four years, we can proudly say that it has been a mutually beneficial relationship. This renewed partnership is a confirmation of the immense faith Premier Cool and Manchester City have in each other, as we continue to find innovative ways to offer greater opportunities to our consumers and football fans alike. As you are aware, we have just relaunched the Premier Cool brand to offer even greater value with more variants, and renewing our partnership with the current Premier League champions tells you we mean business and that of course, we want to stay winning. We are very much excited about this next chapter and all I can say is our consumers should expect many more amazing opportunities.”
For more information, visit premiercool.com.ng and follow @premiercoolng on social media.
New Video: Rayvanny Ft. Phyno – Slow
Without any waste of time, Rayvanny has released the official visual for his song “Slow”.
He teamed up with talented Nigerian rap artiste, Phyno who recently released his album “Deal With It”.
This is a nice video, which was shot and directed by, MR. C.
Watch and enjoy below;
New Music: Rayvanny Ft. Phyno – Slow
Talented singer, Rayvanny comes through with a brand new tune which he tagged “Slow”.
He teams up with Nigeria’s talented rap artiste, Phyno, who just dropped off his album “Deal With It”.
Rayvanny dishes out this nice one after the release of his, recent song with, Mayorkun “Gimi Dat”.
Listen and Get it below;
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